The Missouri Bar 2012 Solo and Small Firm Conference

(Re) Boot Camp: Starting a Practice or Rebooting Your Current Practice

Thursday, June 7th * 1:45 - 2:55 p.m. * Location: Cooper Creek 1 & 2

Marketing and Branding Your New or Not So New Firm: If You Build It, It Doesn't Mean Clients Will Come

Speakers: Pete Salsich and Geoff Gerber

Moderator: Jim Hacking

How do prospective clients and referral sources find you? Focusing on key aspects of identifying and developing a unique brand for your practice can help you make important choices about the kind of work you take in and what you refer out, helping you grow that critically important referral network.